Exclusive over 50's dating agency in the West Midlands County and surrounding areas. A real alternative to online dating.

Exclusive over 50's dating agency in the West Midlands County and surrounding areas. A real alternative to online dating.
Forget algorithms. Our matchmakers personally vet and select introductions for you, significantly increasing your chances of meeting a compatible partner here in West Midlands.
Established 1997Your profile is never public or posted online. We operate with the utmost discretion, which our members tell us is essential.
All members are ID-verified, so you can date with the confidence that people are who they say they are. This peace of mind is priceless when meeting new people across West Midlands.
From your first call to gathering feedback after your introductions, our Nottingham-based team is with you every step of the way.
Speak to us today to learn more:Are you a little confused by what is the best way to go about it or unsure of where to look? If so that’s very understandable at the present time, as the world of dating has been changing quite dramatically recently and many people do seem a little confused and unsure by it all.
The online dating sector has received a huge amount of bad publicity in the recent past. The BBC’s Panorama programme Tainted Love, having highlighted all sorts of issues and anomalies about dating online and there has also been a lot of ongoing bad publicity in the press such as the Financial Times and other major newspapers. This in turn has has created lots of doubts and worries over the level of personal risk involved with online dating and also whether or not people’s highly personal and sensitive data and photographs are secure. Warning letters have also recently been sent to the ‘Big 4’ online dating companies by the Information Commission, the custodians of the data protection act in the UK, with regards to the visibility and fairness of their terms and conditions.
If these doubts make you concerned about the prudence of using online dating and you’d like to ensure you stay safe and keep your personal information and photographs secure. Avenues have been providing an elite dating and personal introductions service for over 50’s in the West Midlands since 1997, so you can be sure we are a highly respected, well established name in dating and based in the West Midlands too.
Our service is a very different one to that offered online, as it is a traditional personal matchmaking service, where all clients have been personally interviewed, ID checked and thoroughly vetted before we would accept them as members, so you can be very sure that you are meeting people who are exactly who they say they are and are known to us.
There is also no need for any sort of very public and high profile online profile, carrying your personal details and photographs, as with Avenues that is all stored securely offline, with only your Personal Matchmaker having access to it and with a promise that it would never be shared with others without your permission. A vastly different scenario to online dating, where one of the major issues highlighted by the BBC, was that clients highly confidential and personal data is being bought and sold between companies, without the clients permission and knowledge. Which means that if your details were uploaded onto one site, they may well now be on hundreds.
The first step to a more secure and professional dating service through the team at Avenues, is an interview with one of our Personal Matchmaking team, we will then produce your complimentary profile for you with your photographs and then the process of searching for your compatible matches, according to your personal preferences can begin, along with the fun and excitement of meeting carefully vetted and thoughtfully matched new people.
What a lovely surprise to hear from you, Kerry! Dennis and I so often think of you and are so grateful to you for introducing...
Hi Hayley
Sorry I haven’t been in touch, I’ve been too busy spending time with Steve!!! It’s going very well. We’ve been on...
Hi Charlotte
This is one of the best first dates I have ever had in a very long time. Honestly I don't know what to say; other...
If you are ready to stop swiping and start connecting with genuine, like-minded singles in your age group, take the first step. Your journey towards finding meaningful companionship starts with a simple, friendly conversation.